Email marketing is a strategy that still keeps on growing, I guess it is because of the success it can bring to a business. However it requires a good software or email marketing company to really get it as good as possible.

If you are interested in Email Marketing, you might want to check out ViperMailer. It is a web based email marketing software that allows you to manage contact lists, the ability to upload your own email contacts, choose one of 70 premade templates or upload your own, the ability to schedule your messages and the feature to track your open rates and link click throughs to your website.

Basically everything you need to start off good with email marketing!